we're not easily pleased here at wmu and we have an attention span shorter than an autumn day but boudicca, the london based design duo have made our contrary week by launching a paint and scent as their first perfume. known for their dramatic victoriana influenced tailoring we're fascinated in the new theatre created by wode. the blue spray is inspired by woad, the blue dye their namesake queen boudicca and her warriors marked themselves with before battle, though their incarnation disappears minutes after spraying to leave a powerful scent that includes notes of juniper berry, cardomon, nutmeg and amber. numbers of the ravishing silver spray can are limited to 4,000 for the first run. www.boudiccawode.com
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